The Playbook for Personalizing Promotions

 

 Two-thirds of trade promotions don’t break even, and manufacturers are practically paying consumers to buy their products.

Consumers are motivated by a new set of criteria.

Please complete the form to access.






Two-thirds of trade promotions don’t break even, and manufacturers are practically paying consumers to buy their products. Consumers are motivated by a new set of criteria.

Please complete the form to access.